At this time of year many businesses launch Easter themed campaigns – either a topical customer facing campaign or an opportune moment to send a sweet treat, goodwill gift to their teams. There are so many available options, for chocolate and non-chocolate gift ideas all with the ability to be able to brand and decorate the actual edible element or the packaging that it comes in.
To see a selection of our latest edible Easter product ideas, see the presentation below.
So why do we gift chocolate at Easter?
Easter is based on a Christian religious occasion, where eggs were used to symbolise new life and the resurrection of Christ. The evolution of the celebration over time came to symbolise the end of fasting during this period and the presentation of eggs, which were later decorated and then replaced with ‘chocolate treats’. When moulds become more accessible, the chocolate treats were naturally used to create shapes like the eggs that preceded them and then in more recent times moulds have been used to broaden the choice to include rabbits / bunnies and other icons of fertility, Spring time and nature.
If you’d like to find out more about how we can create a unique range of items to promote your brand get in touch with our team.