The Impact of Plastic Pollution
Plastic pollution has become a major worldwide environmental issue according to the United Nations Environment Program. It is estimated that between 19 to 23 million tonnes of plastic waste enter aquatic environments every year, contaminating rivers, lakes and oceans. This pollution harms ecosystems, interferes with natural processes and can reduce their resilience to climate change, while also impacting communities that depend on these environments for food, livelihoods and economic stability.
At Geiger, we are helping address this challenge by working closely with and challenging our supply partners to expand the range of branded merchandise made from recycled ocean-bound plastic.
What is Ocean-Bound Plastic?
Ocean-Bound Plastic refers to plastic waste collected in areas close to coastlines and waterways before it reaches the ocean. By recovering and recycling these materials, they can be transformed into durable, high-quality products that give plastic a second life.
By using recycled ocean-bound plastic in merchandise, businesses can:
- Help reduce plastic entering the ocean
- Support responsible waste collection initiatives
- Promote circular economy practices
- Offer more sustainable branded merchandise options
It’s a simple but meaningful way to align your brand with environmental responsibility.
Sustainable Branded Products Made from Ocean-Bound Plastic
Here are a few examples of products that combine sustainability with practical everyday use.
Ocean Bottle 500ml 3‑in‑1 Gift Set
This versatile gift set includes a reusable bottle with interchangeable lids, making it suitable for a variety of everyday situations. Designed with durability and convenience in mind, it’s ideal for commuting, travelling or using at the office. The set includes three lid options: the original lid for leak-proof everyday use, the GO lid with a lockable straw, and the Brew lid designed for enjoying hot drinks.
Beyond its practical design, the bottle also supports ocean plastic collection initiatives. Ocean Bottle works with collection partners such as CleanHub and coastal communities to gather ocean-bound plastic before it reaches the sea. Collectors are paid fairly for their work, helping provide income that can support essentials such as food and education.
For every bottle or flask sold, the equivalent weight of 1,000 plastic bottles (around 11.4kg) is funded for collection. Each bottle also contains an NFC chip in its base that connects to the Ocean Bottle mobile app. By tapping the bottle and recording refills in the app, users can contribute to funding even more ocean-bound plastic collection.
SEAQUAL Sand Towel
This bath or beach towel is made using recycled materials, combining 70% recycled cotton and 30% recycled polyester SEAQUAL® fibre to create a soft yet durable fabric. With a weight of 500 g/m² and is available in two sizes, it offers both comfort and practicality whether used at the beach, pool or at home.
The recycled polyester used in the towel is produced through the SEAQUAL INITIATIVE, a global collaborative effort that works with ocean clean-up programmes to recover marine plastic waste and transform it into high-quality textile fibres. By giving value to materials collected from coastal environments and waterways, the initiative helps prevent plastic from entering the ocean while supporting a more circular approach to production.
Manufactured in the EU, this towel demonstrates how recovered materials can be repurposed into practical, everyday products that combine sustainability with quality design.
Xoopar Octopus Ocean Charging Cable
This practical multi-charging cable combines convenience with a sustainability story. Known for its distinctive and playful design, the Octopus cable from Xoopar has become a popular tech accessory thanks to its multiple connectors and compact, easy-to-use format.
This version is made using ocean-bound plastic, created from recycled plastic collected within 50 kilometres of coastlines before it can reach the sea. By repurposing this material, the product helps give plastic waste a second life while reducing the amount that enters marine environments.
Compact and versatile, the Octopus cable is designed to work with a range of everyday devices, making it a practical branded accessory for travel, commuting or use at the office.
Thalaasa A5 Notebook and Pen Set
The Thalaasa A5 notebook and pen set is a practical everyday workspace essential made using recycled ocean-bound plastic, transforming recovered waste into a useful and professional desk accessory.
This notebook contains 80 lined sheets of 70 g/m² cream-coloured paper, providing a smooth writing experience for notes, meetings or daily planning. Thoughtful details such as rounded corners, an elastic closure and an integrated pen loop add convenience while keeping everything neatly organised.
The accompanying ballpoint pen, also made from recycled ocean-bound plastic, writes in black ink with a writing length of up to 1,000 metres and a 1.0 mm nib, making it suitable for everyday use.
Rubik’s 3×3 Cube Tide
The iconic Rubik’s 3×3 Cube has been reimagined using #tide ocean material®, a recycled plastic created from ocean-bound waste collected in coastal areas. By transforming recovered plastic into a durable material suitable for manufacturing, the cube gives new life to plastic that might otherwise enter marine environments.
Branded Rubik’s cubes are also a great example of tactile merchandise, these are products that people naturally pick up, interact with and keep on their desks. This hands-on engagement can help brands create stronger and more memorable connections with their audience. You can learn more about the impact of tactile promotional products in our related article on the use of tactile branded merchandise and Rubik’s cubes.
By combining an iconic design with recycled ocean-bound plastic, this version of the Rubik’s Cube turns a trusted promotional favourite into a meaningful sustainability statement.
Turning Waste into Opportunity
Sustainable merchandise continues to grow in popularity as organisations look for ways to reduce environmental impact while maintaining meaningful brand engagement.
Products made from ocean-bound plastic demonstrate how waste can be transformed into practical, high-quality items that people will use every day.
By choosing recycled materials, businesses can support environmental initiatives while sharing a powerful sustainability story with customers, employees and partners.
Explore Ocean-Bound Plastic Merchandise
Looking to incorporate more sustainable products into your next campaign or event?
Ocean-bound plastic merchandise offers a practical way to combine branding with positive environmental impact.
Contact us to start your enquiry or to find out more about how can support you with sustainable branded merchandise.
