Staying Connected in 2021

Published: January 11, 2021

It’s not too late for us to say Happy New Year! 2021 is going to be a year of fresh challenges, approaches, and innovations. And what better way to make sure you’re prepared for it than getting you, your staff, and your client base kitted out with the most up-to-date, innovative tools?

At Geiger, we have the perfect solution for getting this done: kitting. It’s a great solution, wherever your customers and staff are at the moment.

Kitting is our simple, four-step process that allows you to increase brand awareness and brand loyalty while achieving incredible ROI. In short, you choose the components of a practical and innovative promotional gift set that we then personalise and deliver on your behalf.

Its design and contents are limited only by your imagination — although we’ve also got some brilliant, themed boxes to share with you — and we take care of all the logistics for you.

Why promotional merchandise stands out in a digital world?

The answer is simple — promotional merchandise is more effective than any other advertising medium when it comes to keeping you connected with your employees and customers.

In the age when customer will gladly pay to avoid advertising (as proven by the rise of Netflix, Spotify Premium, Youtube Premium etc), promotional media carries more impact than ever before.

Studies have shown that customers will remember and favour businesses and brands that provide them with practical promotional gifts.

Kitting for clients

The seemingly endless wealth of options consumers now have in all areas of life mean that brand loyalty is much harder to earn — and keep — than ever before.

It’s a crowded marketplace out there, but it can also feel quite impersonal sometimes, particularly when so many processes are automated.

This is where kitting comes in. You can make room for yourself if you show that you genuinely care and are willing to go the extra mile for your customers.

And there’s no better way of doing that than sending out personalised gift boxes that customers can put to good use. Check out our Tech kit, for example, which includes a webcam blocker, USB data blocker, and other great ways of keeping your personal data safe when online.

Kitting for staff

There are numerous reasons why this is a great move to make right now. For a start, practical sets such as our ‘Desk Essentials’ kit, with its variety of handy office tools, ensure that your business is continuing as normal with up-to-date, ethically-sourced resources. If you’re about to onboard any new starters, a ‘Welcome to the Team’ kit will function as a warm welcome and an ideal way to get them up-to-speed.

Secondly, it’s a great way of showing gratitude to your staff for their continued hard work — particularly if they’re juggling remote working with childcare and homeschooling at the moment. We’ve put together an amazing ‘Wellness’ kit with items to help people stay healthy and hydrated.

Kitting is an investment that will bring you a great payoff. A workforce that feels appreciated and looked after is much happier and more productive. However dispersed your team may physically be at the moment, such gestures will help to maintain a healthy and prosperous company culture.

How it works

Kitting is an easy, one-stop-shop process, with everything taken care of by Geiger at our facilities in West London, UK:

  • Select as many innovative items from our fantastic range as you like
  • The products are decorated and personalised however you want
  • A personal card or note can be put inside the box to say “thank you”, “welcome”…whatever you’d like to say!
  • The kits are then delivered by us to as many front doors as you need.

Whatever your vision, Geiger can make it a reality. If kitting sounds like the perfect way to get your year started, then reach out to one of our friendly team and let your brand be our inspiration.

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